Mark Lum (mark@LUM.NET)
Wed, 17 Jun 1998 19:36:52 -0400
Our troop has had success with a mass mailer every couple of years...we =
sent this letter to incoming 6th graders in the area schools. Public =
school was left out b/c of size...but we compensated by getting the =
mailing lists of the local churches. Keep in mind we are a large troop =
- 130+ members.
It went something like this.
Dear new sixth grader:
"By completing the fifth grade you have become eligible to join the =
adventurous world of Scouting. The city's best troop invites you to an =
open house on September blah blah. Additionally, you and your friends =
are welcome to join us for the first campout of the year at blah blah."
Then we on to mention a lot of the things some troop scouts have done. =
We mentioned an Africa photo safari trip...the world jamboree...a trip =
to Belize...a visit to the jail with a mock trial...a speaker who =
brought 5 snakes of which one got lost (temporarily). Then we finished =
by emphasizing that all these awesome things were done by the scouts all =
in the past 24 months. Then said something like....you too can have =
these adventurous opportunities by joining us in the troop. Of course, =
mentioning some Eagle statistics helps, too.
The letter should be written by a scout instead of adult....but keep in =
mind the adult is a great editor!
From: Ted Aamland [SMTP:Demon7804@AOL.COM]
Sent: Saturday, June 13, 1998 7:23 PM
To: Multiple recipients of list SCOUTS-L
Does anyone have any ideas on recruiting new scouts? Our troops numbers =
dwindled from 50+ boys to 15 in 5 years. Any input will be appreciated.
Port Reading, NJ
Terry Howerton Sakima Group, Inc. SCOUTER Magazine Kansas City