BSA in Ads
Robert Sheneman (rsheneman@PPPL.GOV)
Tue, 22 Apr 1997 12:54:06 -0500
Jim Van Hecke's comments from Monday (4/21) on apprently unauthorized use
of Scouts in commercial ads reminded me of a recent experience.
I was on a business trip (Chicago, but that's not important) riding the
ubiquitous "rental car company bus" (Alamo, and that IS important) when I
looked up and saw a Scouter saluting me from one of their posters. The
poster had the phrase "Our undivided attention. Free with every rental."
It was pretty obviously a knock-off on the tan/green BSA uniform. The
patch colors and placement were exactly as they should be (American flag,
world scouting crest, CSP, unit number, square knots, etc.) but the symbols
had be carefull painted over (the wonders of digital technology, I presume)
so as to make them unreadable. This guy even had red sholder tabs, a red
neckerchief, and green hat w/ red diamond on the front.
Has anyone else seen this ad? I presume it's not an authorized use or why
would they have to "paint out" the insignia. Jeff, I saw your posts
refering to insignia, etc. I presume this likeness would be interpreted by
a reasonable person to be covered under the Federal Charter. Is there
anythig we should do?
Terry Howerton Sakima Group, Inc. SCOUTER Magazine Kansas City