Re: Peer Pressure on Scouts
JOAN E. UPHAM (UPHAMJE@SNYPOTVA.BITNET)
Mon, 22 Nov 1993 14:31:00 EDT
Mike Walton wrote:
>As I wrote earlier, Joan, not only is the National Office receptive to
>units/Districts/Councils doing so, they have sent word of that to
>local Councils asking them to please send copies of their production
>efforts to the National office for archive purposes.
Well...if this is true, Mike, I am "very" surprised. First of all,
National goes to great lengths to let us know that the "program"
as officially stated is sacro-sanct. And, they are very concerned
at all times about their image...this concern (it seems to me)
works it way down to the council level which also tells us (the
local units) that we must play the game by the exact rules which
have been set forth in a volume of books and official declarations.
And now you're telling me that we can make an "ad" locally, air it,
and let National know after the fact what it contained???...That
doesn't seem reasonable and I would not be surprised to have
National and our local council call up to ask "who died and left
I am speaking of "ads" for recruitment...not the 30 minute programs
by local troops over Public Access TV which some have referred to
having done and broadcast. I am thinking about those slick little
30-60 sec. spots which usually come from the brains of a Madison
Ave. ad company and get you to "really" want the product they
are selling...in this case the product would be BSA and scouting. I still
think that any such "ad" effort would be (at the least) in the
control of the local council and would have to be seen and approved
by them before airing. I can't imagine any TV station broadcasting
any such itme BEFORE they checked with the council office and were
sure that it was OK to do so.
Terry Howerton Sakima Group, Inc. SCOUTER Magazine Kansas City