Re: Peer Pressure on Scouts
JOAN E. UPHAM (UPHAMJE@SNYPOTVA.BITNET)
Fri, 19 Nov 1993 09:09:00 EDT
David Byrd replied to my entry...
>level. Obtain permission(if needed)from the council to run ads on the local
>public access TV channel. Maybe for added impact, an entire show could be
>recorded. Of course, if we resort to the infomercial format, we need to
>heavily disguise it, or we could find ourselves zapped. If it works, the
>ideas could spread, and before long, maybe the Powers-that-be will get the
I don't believe that it would be permitted for any "council"...much
less a single troop...to make and run ads on any TV channel including
public access TV. I would think that National would put a screeching
halt to any such project or idea for a project. I believe that
you would find that National would insist on (and probably does insist
on) complete control of the ads for BSA like they do with the
program itself. That is why there are very structured campaigns
(like the school nights with the printed materials and posters direct
I'm glad you like what I said and the ideas that I had but what
needs to be done is to get these ideas to the right people at
National and see if they think that the ideas for "advertising"
the program would help the image of scouting and boost the
If someone on this list "knew" someone at National who might be
receptive to the ideas we have been bantering around here, then that
person could be approached and it might even be possible for a
few "home video" ads to be produced and submitted to National as
visual ideas of how it could be done. Then...National (if they
liked it) could go about producing ads such as these. But...we as
individual troops or councils can't go off and do our own!!!...
National would definately have our heads on a platter for that one.
Terry Howerton Sakima Group, Inc. SCOUTER Magazine Kansas City