Re: What's in a Name?
Fri May 22 13:14:03 1998
Thanks for your advice. I think we'll wait until we get the official
word from BSA though, before we do anything. I assure you we're not looking
for pity, just pointing out some of the disadvantages of name changing and
hoping BSA will consider that in the future if they're tempted to change
High Adventure Post 540
>I feel your pain... oops, can't use that one someone else has taken
>it... Consider the following
>Start right now with education flyers to your supporters. Get on the
>radio and tv local service spots. Make a news release to the local
>paper. Start including Venturing in your Explorer coorespondence.
>Remember how Datsun changed to Nissan over two years. They started with
>DATSUN in bold letters, with Nissan in small caps. Then it was NISSAN
>with Datsun in small caps, then the Datsun went away. Just do something
>similiar. It shouldn't be much of a problem. Remember, what others
>percieve as a problem, is really just an opportunity to excell.
>They will continue to work hard to build their program. If we approach
>this as an opportunity to excell, the kids will come on board. If we
>stay on our pity pot, the kids will be there with us. It's all in the
>EA Post 319 (High Adventure)